It  should come as no surprise that in in the U.S., the margarita ranks number one in the tequila beverage category. But according to an article in CNN Money, other tequila concoctions are gaining on the legenday lime-flavored drink.

For example, Hornitos brand tequila has introduced premium tequilas to the mix, adding Hornitos(TM) Plata and Hornitos(TM) Anejo to its original Hornitos(TM) Reposado. There’s something for all tequila fans, from the shot drinkers to the smooth sippers, to course those who prefer the taste mixed into their margarita.

According to the article:

    The legendary tequila category has grown enormously in recent years in response to consumer thirst for new and exciting cocktail experiences with a forecasted sales increase of more than 37 percent from 2006 to 2011(2). While tequila shares the unique artisanal and handcrafted qualities that some other beverages do, such as vodka, wine and micro-brewed beers, it offers something others don’t -- an alluring "edge" that satisfies the need for a little bit of fun, a dash of adventure, a civilized taste of the wild side -- whether at home, or out with friends.

Once strictly considered a party drink--who doesn't have a tequila shot memory they'd soon like to forget--it's nice to see that consumers are appreciating the variety of tequilas Mexico has to offer. The good news is that there's a flavor and variety to suit any budget or taste.

Want to know more about Mexico’s national drink, including where it originated, how it’s made, and how it differs from meszcal? Click here to visit itequila.org, a comprehensive site that tells you everything you need to know.